Carter Kasdon PRINCIPAL / CREATIVE DIRECTOR

 

ckasdon@carterkasdoncreative.com  •  617-750-2948


What does a traditionally trained portrait artist do when he enters the real world? Well, clearly he abandons the lucrative world of fine art (smirk), and goes into the far more stable world of advertising (double smirk).

I have been in advertising for over nine years, working on a range of clients.

I have worked on restaurants, sports teams, retail, biomedical companies, hospitals, health plans, colleges and universities, film festivals, concert events, banks and financial establishments.

I have created print campaigns, professional sports team jerseys, logos and letterhead, videos, web sites, micro sites, brochures, catalogues, direct mail campaigns, posters, T-shirts, etc.

In the end my work is created to help clients solve their business problems. Sometimes the solutions are surprising to them.

I create work that makes a difference.


PROFESSIONAL EXPERIENCE

Principal / Creative Director
carter kasdon creative, January 2009-Present
Projects include: Monster.com, ING, Select Seed, Subway, Boston Jewish Music Festival, Fraser Engineering

Art Director
allen&gerritsen, Watertown, MA, July 2007-January 2009
Accounts include: Ninety Nine Restaurant, New England Baptist Hospital, and Boston Blazers

Art Director
baldwin/clancy/rogan advertising, Somerville, MA, September 2003-June 2007
Accounts include: Independent Film Festival of Boston, Amerlux Lighting Solutions, and CitiStreet

Freelance Art Director / Designer
Rattle Advertising, Somerville, MA, February 2002-August 2003
Accounts include: Framingham State College, and The New England Aquarium / Simons IMAX Theatre

Production Artist / Junior Art Director
Gearon Hoffman, Boston, MA, April 2001-November 2001
Concepting, layout and mechanicals, image manipulation

Studio Intern
Mullen, Wenham, MA, May 2000-April 2001
Constructed layouts, manipulated images, prepared ads for presentation



AWARDS AND HONORS

Hatch Awards, 1 Merit, 2006
Hatch Awards Student Competition, Bronze and 1 merit, 2002
Hatch Awards Student Competition, Gold and 6 merits, 2001
Cum Laude, 1999
Departmental Honors in Studio Art, 1999
The Maria Victoria DeLuca Forsythe Prize in Studio Art, 1999
The Fine Arts Prize, 1995



EDUCATION

Wheaton College, Norton Massachusetts, Fall 1995-Spring 1999
BA in Studio Art, Minor in Art History, May 1999
The Rivers School, Weston, Massachusetts, Fall 1991-Spring 1995